Edutainment Show
Virtual Exhibition Promo for Edutainment Shoe
Design Social Media Video
Background.
The edutainment show is the event IP of Event Capital. It is India’s largest Media and Design Online Education Expo. It is an opportunity for all the media and advertising aspirants and students to listen to the giants and stalwarts of the industry talk about interesting Industry Insights and about their journey. Total 50 Industry leaders and content creators were invited as speakers for various sessions. The event was slated to take place from 13th - 20th June 2020.
The need was to create awareness about the event through insightful creatives across the social media platforms in order to garner maximum registrations.
We helped JLL Homes to revolutionized online realestate showcasing & marketing with 350+ properties across Six cities
350+ Properties
6 Major Cities
20+ Major Properties
360-Degree Launch
Following Grown
0 to 22,000 in 8 Months Across Platforms
Services
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Digital Marketing
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Print Marketing
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Special Promotions
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Performance Marketing
Industry
Real estate
Summary
In an era marked by dynamic shifts in the real estate landscape, JLL Homes embarked on a journey of transformation aimed at establishing itself as a dominant force in the online real estate sector. With a portfolio boasting over 350 properties across six major cities, JLL Homes sought to revolutionize the way properties are showcased and marketed to potential buyers.
Main motive
The main goal of partnering with 88GB was for JLL Homes to dominate the online real estate sector by boosting visibility, optimizing marketing collateral for 350+ properties, and ensuring successful launches for 20 major properties.
Digital Marketing
We executed a comprehensive digital marketing campaign, starting with a captivating launch email. This was followed by engaging emailers, eye-catching website banners, and innovative WhatsApp creatives
Print Marketing
Our print marketing strategy incorporated booklets, signboards, A4 tabletop displays, pole kiosks, bus shelter ads, newspaper placements, bus branding, and hoardings to maximize visibility and engagement across diverse channels.
Special Promotions
We produced brokerage slab, Pavani launch, offer, Diwali referral, and CP invite creatives, strategically tailored to attract brokers, captivate buyers, promote discounts, leverage festivals, and engage industry professionals, enhancing our marketing effectiveness.
Execution
The execution of the integrated marketing campaign involved a strategic and collaborative approach between JLL Homes and 88GB. From the development of targeted social media campaigns to the creation of visually stunning listing collaterals and launch marketing assets, every aspect of the campaign was meticulously planned and executed to deliver maximum results.
Social Media Growth
JLL Homes witnessed a significant increase in its social media following and website traffic, thanks to the implementation of targeted social media strategies and engaging content developed in collaboration with 88GB.