Edutainment Show
Virtual Exhibition Promo for Edutainment Shoe
Design Social Media Video
Background.
The edutainment show is the event IP of Event Capital. It is India’s largest Media and Design Online Education Expo. It is an opportunity for all the media and advertising aspirants and students to listen to the giants and stalwarts of the industry talk about interesting Industry Insights and about their journey. Total 50 Industry leaders and content creators were invited as speakers for various sessions. The event was slated to take place from 13th - 20th June 2020.
The need was to create awareness about the event through insightful creatives across the social media platforms in order to garner maximum registrations.
Briyas is a sub-brand of MilkyMist focused on manufacturing vegan products for its consumers.
Studio
Strategizing for a Vegan brand.
An exclusive shoot for Milky Mist Dairy was planned for each of the sub brands out of which one belonged to the vegan category as well. It was a challenge as we had to adapt for a subtle and neutral look for the vegan brand to serve the elite audience.
An extensive research went behind the strategy for the vegan photoshoot. We came up with a colour palette in such a way that it symbolizes the product which is white in colour, and also giving a subtle green tone thereby emphasizing on the vegan aspect.
THEME-BASED Grid Designs.
A 150% rise in the follower rate was observed with the onset of food photography. People were found to engage better with visually appealing photographs.
