Edutainment Show
Virtual Exhibition Promo for Edutainment Shoe
Design Social Media Video
Background.
The edutainment show is the event IP of Event Capital. It is India’s largest Media and Design Online Education Expo. It is an opportunity for all the media and advertising aspirants and students to listen to the giants and stalwarts of the industry talk about interesting Industry Insights and about their journey. Total 50 Industry leaders and content creators were invited as speakers for various sessions. The event was slated to take place from 13th - 20th June 2020.
The need was to create awareness about the event through insightful creatives across the social media platforms in order to garner maximum registrations.
To create brand awareness in Chennai, Vizag, and Bangalore during the festive season, Heritage Foods partnered with 88GB to conduct an outdoor activity with a VJ, engaging consumers in sharing their Reasons of Joy for a chance to win Heritage Hampers.
Studio
Brief.
Festivals around the corner,Heritage Foods wanted to create awareness around the brand, and their products in Chennai, Vizag and Bangalore.
The challenge was to do an outdoor activity, with a VJ. Talk to consumers and people about their Reasons of Joy this season and they were rewarded with the Heritage Hampers.
88GB Approach.
Results.
Brief.
88GB Approach.
Results.
Brief.
88GB Approach.
Results.
